Coming Summer 2013 to an open field outside of a city near you! With music by all your favorite bands and food trucks from all your favorite restaurants! Tickets priced only just outside of your comfort zone for how much you want to spend in one weekend!
Just kidding, it's a disease name (drinking all beer and eating no food means lots of free water intake but not enough solutes which causes hyponatremia). But come on, doesn't it sound like a really fun outdoor beer-tasting festival? And admit it, doesn't part of you sort of wish it was?